Asher Levine's work is dark, impeccably finished and a little bit science fiction. His aesthetic can be described as Mad Scientist Meets Luxe, which is a phrase that makes me very happy, obviously. Asher asked me to produce his new Look Book and NYFW Presentation to launch the collection, and I'm happy to share it with you here!
For this season's presentation we hosted a parlor style viewing in a beautiful town house in the West Village- Moodwise, it was far from the madness of a runway show downtown. It was intimate and sophisticated, a jazz pianist played in the background - and the guests, (including Whoopi Goldberg , Hamish Bowles, Amy Fine Collins, Dr. Lisa Airan , Faith Popcorn, Mia Michaels) were able to interact with the models, garments and the designer during the presentation. A 3D Bodyscanner on site took precise measurements of the guests in order to custom create their made to order selections.
The look book shoot takes a slightly edgier tone, set against a wet, dark backdrop- invoking one of the themes of Asher's designs- creature like metamorphosis. The pieces feature draped boiled wools, molded leather scales and accessories, exotic furs, and lasercut crepe silks in chimeric patterns.
Online sales will begin FRIDAY SEPT 16th
ASHER LEVINE FW 2017 COLLECTION
ASHER LEVINE FW 2017 NYFW PRESENTATION
Photography by Victor Jeffreys @VictorJeffreysii
Atmosphere Photography: Victor Jeffreys @VictorJeffreysii
Lookbook Photography: Zach Hyman @ZachLikeWhoa
Hair and Makeup Sponsored by IShimmer Lashes @iShimmer
Make-up by: Jasen Kaplan @JasenKaplan
Hair by: Joseph DiMaggio @fashionmeetspassion
Catering by: Serena Bass @SerenaBass23
A/V by: Power Posse Productions @PowerPosseProductions
Guest Relations by: Jennifer Cheng @ItsJenCheng
Live Piano by: Brett Williams @BrettWilliamsKeys